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If you’re bland you’re not a brand

There’s no substitute for first-hand experience, and I have been fortunate to work in areas that have given me unprecedented insight into their highs and lows, pros and cons. (That also means I’ve got around three decades behind me too!) I can talk in depth about these specific industry sectors, or you can just pick […]

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You can’t bore people into buying a product or service!

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We are all born originals - why is it so many of us die copies?
Edward Young