Communications audit:
are you sitting comfortably?

Are you presenting a coherent and relevant image to all your target audiences?

Talking to your trade, end users, intermediaries, media; examining your literature, stationery, advertising, website; observing how the phones are answered and comparing this with your competition, will all help determine where you really 'sit' as a company, as a brand.

This will not be statistically relevant, but will provide independent, qualitative evidence fast that will inform any future marketing activities.